Peter Brantley -- July 26th, 2012
The Chronicle of Higher Education has released its first ebook, appropriately enough an expanded version of its Rebooting the Academy series, which examines changes in the practice of research, teaching, and institutional management in the midst of technological change. Nearly simultaneously, on the occasion of John Siracusa’s exhaustive review of the new Apple operating system Mountain Lion, Condé Nast’s Ars Technica will soon make available a Kindle ebook for those wishing to absorb all 26,000 words in a digestible format. And, in September, the New York Review of Books will release their first title in their new ebook only imprint, NYRB-Lit.
That digitally facile publishers such as the Chronicle and Condé Nast are able to quickly produce and sell ebooks is simultaneously exceptional, and increasingly mundane. Ten years ago, publishing an ebook from a lengthy periodical series would have taken months of preparation; today, as the tools for publishing on the internet enter the mainstream book trade, anyone who can run a blog can produce an ebook. That’s not necessarily terrific news if you are an established publisher; with each news release about self- and independently-published ebooks, the value proposition of large, integrated publishing firms seems less obvious. When Los Angeles media entrepreneurs like Barry Diller and Scott Rudin see the virtue of starting up their own high-brow literary publishing endeavors, midtown real estate in Manhattan starts looking particularly expensive. CLICK HERE to read the full story.