To sign up, authors must make their titles available as audiobooks through Audible.com. (Audible encourages them to do this via ACX, the audiobook rights marketplace it launched last year.) Once they enroll their books in the program, Audible says, they will:
Receive an honorarium of $1 per unit sold at Audible.com, Audible.co.uk, and iTunes, and increase awareness of their book in audio format; [LHO note: Downloads via subscriptions count as sales]
Obtain samples and links from Audible for use in social media, blogs, or on their websites – wherever they communicate most easily with their fans – as part of our “quick start” audio awareness plan;
Gain direct interaction with Audible marketing and merchandising teams; and
Obtain a free copy of their audiobook from Audible.